http://www.womenandbiz.com WomenandBiz.com Thu, 04 Mar 2010 02:34:39 +0000 http://backend.userland.com/rss092 en I've decided to step out and say what few people are willing to say: women business owners need to approach social media differently than male business owners. This is not based on some "shrink it and pink it" mentality that I've adopted. This idea comes from YEARS of working with (for ... http://www.womenandbiz.com/2010/03/03/means-woman-business-owner-social-media/ With a few gaps, I’ve been on an entrepreneurial path since 1988. As an entrepreneur I’ve started a creative mini-department store, opened a copywriting business, launched a marketing consultancy, founded a women’s speaking group and birthed a social media services company. I also pursued an editorial writing career, working my ... http://www.womenandbiz.com/2010/03/03/celebrating-freedom-singing-praises-woman-entrepreneur/ Tell us about your background before starting Warrior Wear Inc. I attended American University in Washington D.C. and completed both a Carolyn Newman Bachelors of Arts in Political Science and Communications in 1985 and a Masters Degree in Public Administration in 1987.   I have happily worked in the non-profit sector for 22 ... http://www.womenandbiz.com/2010/03/03/interview-carolyn-newman-founder-warrior-wear/ Dear Lauron, Thank you for our interview on your radio show Standing Out with Lauron Sonnier, and for posting the podcast at http://bit.ly/9SbS6G. Could you share more about your background prior to starting your own business? Lauron Sonnier Marketing is all I’ve ever done, in one form or another, and I have been very ... http://www.womenandbiz.com/2010/03/03/interview-with-lauron-sonnier/ I have coached hundreds of entrepreneurs during the past six years, mostly women, and I have noticed that their motivations to start and run a business are pretty similar. They include making a difference, having the flexibility to create one’s schedule, being able to take time off to take care ... http://www.womenandbiz.com/2010/03/03/meaning-entrepreneurship-women/ Friday February 26th @ 9 AM PT/Noon EST on VoiceAmerica Business Channel What do women business owners need to know and do to be wildly successful? Elisa Balabram, founder and editor of WomenandBiz.com discusses that very issue every day. She also addresses it head on ... http://www.womenandbiz.com/2010/02/25/standing-out/ Over the past few months since my first (yes! I still have more books in me) book was published, I’ve been through many emotions, including excitement, despair, happiness, anxiety, sense of accomplishment, frustration, and resistance. I had heard of other authors having difficulty in promoting their books, and now I’m ... http://www.womenandbiz.com/2010/02/05/letter-editor-fails/ We all know the saying about the best laid plans and we probably have also heard the saying that the road to hell is paved with good intentions. There are loads of adages to help you commemorate the exact moment when things go left, but if you’re anything like me, you’d ... http://www.womenandbiz.com/2010/02/05/questions-social-media-fails/ Yes, 2009 was a pretty challenging year, but the tough environment was a great learning ground. Many businesses, including my own were in dire need of necessary “corrections” as they say in the stock market. Hopefully you ended the year on an up note, as a result of taking stock, ... http://www.womenandbiz.com/2010/02/02/affordable-ways-to-grow/ The 5 simple, smart ways to grow your business for free: 1. Social media – You've heard about it but are you using it at its maximum? Maybe you already have profiles on Twitter, Facebook and Linkedin. Are you using your exposure on the sites to promote your product or service? ... http://www.womenandbiz.com/2010/02/01/5-simple-affordable-smart-ways-grow-network/