Jodi Kaplan

Website

http://www.kaplancopy.com

Profile

ABOUT THE AUTHOR Jodi Kaplan is a marketing expert and founder of KaplanCopy, a direct marketing consulting company. KaplanCopy fixes "broken" marketing. She helps small businesses turn ineffective marketing campaigns and unappealing Web sites and brochures into powerful marketing tools with clear benefits and measurable results. Her professional network gives her clients “one-stop shopping”: marketing, copywriting, graphic design, and Web design all in one place – with one phone call. To learn more, read Ten Ways to Improve Your Marketing

• Smart Direct Mail Spending, 16 Apr 2008 in 20 - Smart Spending& Marketing
• Green is Good, 21 Dec 2007 in 17 - Think Green& Marketing
• The Three Keys to Effective Direct Marketing, 21 Dec 2007 in 16 - Getting Unstuck& Marketing